A little about my story….
Almost two years ago today, this accidentally happened.
I found myself caught between a white picket fence and an East London warehouse party. No longer could I walk around in my ‘advertising agency’ boots, living in the moment, hoping from one party to the next. In the time it took for a blue line to appear, I realised it was time to grow up.
What arrived 9 months later was not what I had expected.
I was overwhelmed with mixed feelings, fear and happiness. The moment I held my own child in my arms was profound. So, this is my version of “Knocked Up.” This blog comprises of mostly laughable moments and musings about motherhood. Luckily, in my new baby world the good times have kept on rolling, my boyfriend and I can still have fun and be excellent, responsible parents. See!
(yes, he is playing beer pong)
(…my boyfriend is Miley Cyrus and I am the wrecking ball…)
In real life, I am a full-time working mum, my day job is Digital Director at a global media agency so I have strong experience in creating and developing digital strategy for brands, leveraging emerging ad tech, client servicing, challenging the norm, and using data driven tactics and content strategies to build first class digital marketing campaigns. Brands I have worked on include: Sky, Mr Kipling, Bisto, MasterCard, Kellogg’s, Rimmel, Marc Jacobs, Calvin Klein, Beyonce, Jimmy Choo, Baby Bel, and many more.
My passion for writing mixed with my experience creating content and digital strategy has really driven my motivation for this blog,
8 Reasons for The Mum Project